{"title":"Primer","description":null,"products":[{"product_id":"high-hiding-all-purpose-primer-k046","title":"Fresh Start High-Hiding All Purpose Primer K046","description":"\u003ch2\u003eDetails\u003c\/h2\u003e\r\n                            \u003cp\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cb\u003eAvailable Colours:\u003c\/b\u003e White, Deep Base\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eSheen (or Gloss):\u003c\/b\u003e Primer\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eCleanup:\u003c\/b\u003e Soap and Water\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eResin Type:\u003c\/b\u003e 100% Acrylic Latex\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eRecommended Use:\u003c\/b\u003e Exterior\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eMPI Rating:\u003c\/b\u003e 6,17,39,50,137\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eVOC Range:\u003c\/b\u003e \u0026lt; 50 g\/L\u003c\/li\u003e\n\u003c\/ul\u003e                                \r\n                            \u003ch2\u003eFeatures\u003c\/h2\u003e\r\n                            \u003cp\u003eOur highest-performing 100% acrylic primer delivers maximum hide and a uniform finish across most interior and exterior surfaces. This primer provides a mildew-resistant coating and is the go-to for a significant colour change.\u003cbr\u003e\u003cbr\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eSeals and suppresses most bleeding type stains\u003c\/li\u003e\n\u003cli\u003eMaximum hiding\u003c\/li\u003e\n\u003cli\u003eFast drying\u003c\/li\u003e\n\u003cli\u003eLow VOC\u003c\/li\u003e\n\u003cli\u003eProvides a mildew-resistant coating\u003c\/li\u003e\n\u003cli\u003eSuperior adhesion\u003c\/li\u003e\n\u003cli\u003eEngineered with \u003ca href=\"https:\/\/www.benjaminmoore.com\/en-ca\/interior-exterior-paints-stains\/quality-begins-with-chemistry\/gennex-colour-technology\"\u003eGennex\u003csup\u003e®\u003c\/sup\u003e Colour Technology\u003c\/a\u003e\n\u003c\/li\u003e\n\u003cli\u003eView the \u003ca href=\"https:\/\/media.benjaminmoore.com\/WebServices\/prod\/FinalProductAssets\/production\/SellSheets\/Fresh-Start-Brochure-CAE.pdf\"\u003eproduct brochure\u003c\/a\u003e for more information\u003c\/li\u003e\n\u003c\/ul\u003e\r\n                            \u003ch2\u003eData Sheets\u003c\/h2\u003e\r\n                                \u003ch3\u003eSDS\u003c\/h3\u003e\r\n                                \u003cul\u003e\r\n                                        \u003cli\u003e\u003ca href=\"https:\/\/media.benjaminmoore.com\/WebServices\/prod\/assets\/production\/datasheets\/MSDS_0046\/K04600_SDS_EN.pdf\" target=\"_blank\" rel=\"noopener noreferrer\"\u003eSDS K046-00 (CA English)\u003c\/a\u003e\u003c\/li\u003e\r\n                                        \u003cli\u003e\u003ca href=\"https:\/\/media.benjaminmoore.com\/WebServices\/prod\/assets\/production\/datasheets\/MSDS_0046\/K04604_SDS_EN.pdf\" target=\"_blank\" rel=\"noopener noreferrer\"\u003eSDS K046-04 (CA English)\u003c\/a\u003e\u003c\/li\u003e\r\n                                \u003c\/ul\u003e\r\n                                \u003ch3\u003eTDS\u003c\/h3\u003e\r\n                                \u003cul\u003e\r\n                                        \u003cli\u003e\u003ca href=\"https:\/\/media.benjaminmoore.com\/WebServices\/prod\/assets\/production\/datasheets\/TDS_0046\/K046_TDS_CE.pdf\" target=\"_blank\" rel=\"noopener noreferrer\"\u003eTDS K046 (CA English)\u003c\/a\u003e\u003c\/li\u003e\r\n                                \u003c\/ul\u003e","brand":"Benjamin Moore","offers":[{"title":"Gallon \/ K04600-001","offer_id":46085017338005,"sku":"K04600-001","price":87.35,"currency_code":"CAD","in_stock":true},{"title":"Quart \/ K04600-004","offer_id":46085017370773,"sku":"K04600-004","price":42.07,"currency_code":"CAD","in_stock":true},{"title":"5 Gallon \/ K04600-005","offer_id":46085017403541,"sku":"K04600-005","price":407.69,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0529\/6550\/7221\/files\/image_197x193.content_en_CA_96edfa4f-11e1-4843-b2a6-c714ad267902.png?v=1749483723"},{"product_id":"aqua-lock-plus-primer-sealer-aq-04xx","title":"Aqua Lock® Plus Primer\/Sealer AQ-04XX","description":"\u003ch2\u003eDetails\u003c\/h2\u003e\r\n                            \u003cp\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cb\u003eAvailable Colours:\u003c\/b\u003e White, Black, Deep Base\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eSheen (or Gloss):\u003c\/b\u003e Primer\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eCleanup:\u003c\/b\u003e Soap and Water\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eResin Type:\u003c\/b\u003e Acrylic\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eRecommended Use:\u003c\/b\u003e Interior, Exterior\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eMPI Rating:\u003c\/b\u003e 39\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eVOC Range:\u003c\/b\u003e \u0026lt; 50 g\/L\u003c\/li\u003e\n\u003c\/ul\u003e                                \r\n                            \u003ch2\u003eFeatures\u003c\/h2\u003e\r\n                            \u003cp\u003eAqua Lock\u003csup\u003e®\u003c\/sup\u003e Plus is a multi-purpose, 100% acrylic, water-based primer sealer for outstanding everyday stain blocking on a variety of surfaces. It adheres to interior and exterior surfaces and can be top coated with latex or oil-based coatings.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e100% acrylic\u003c\/li\u003e\n\u003cli\u003eBlocks tough stains\u003c\/li\u003e\n\u003cli\u003eProvides a mold-resistant coating, including in high-humidity areas\u003c\/li\u003e\n\u003cli\u003eQuick drying\u003c\/li\u003e\n\u003cli\u003eTop coat in 1 hour\u003c\/li\u003e\n\u003cli\u003eView the \u003ca href=\"https:\/\/media.benjaminmoore.com\/WebServices\/prod\/FinalProductAssets\/production\/SellSheets\/INSL_X_AquaLock_SellSheet_BF.pdf\"\u003esell sheet\u003c\/a\u003e for more information\u003c\/li\u003e\n\u003c\/ul\u003e\r\n                            \u003ch2\u003eData Sheets\u003c\/h2\u003e\r\n                                \u003ch3\u003eSDS\u003c\/h3\u003e\r\n                                \u003cul\u003e\r\n                                        \u003cli\u003e\u003ca href=\"https:\/\/media.benjaminmoore.com\/WebServices\/prod\/assets\/production\/datasheets\/MSDS_AquaLock_AQ0400\/AQ-0400F_SDS_EN.pdf\" target=\"_blank\" rel=\"noopener noreferrer\"\u003eSDS AQ-0400F (CA English)\u003c\/a\u003e\u003c\/li\u003e\r\n                                        \u003cli\u003e\u003ca href=\"https:\/\/media.benjaminmoore.com\/WebServices\/prod\/assets\/production\/datasheets\/MSDS_AQ-0420\/AQ-0420F_SDS_EN.pdf\" target=\"_blank\" rel=\"noopener noreferrer\"\u003eSDS AQ-0420FR (CA English)\u003c\/a\u003e\u003c\/li\u003e\r\n                                \u003c\/ul\u003e\r\n                                \u003ch3\u003eTDS\u003c\/h3\u003e\r\n                                \u003cul\u003e\r\n                                        \u003cli\u003e\u003ca href=\"https:\/\/media.benjaminmoore.com\/WebServices\/prod\/assets\/production\/datasheets\/TDS_AQ-0XXX\/AQ-0XXX_TDS_CE.pdf\" target=\"_blank\" rel=\"noopener noreferrer\"\u003eTDS AQ-0XXX (CA English)\u003c\/a\u003e\u003c\/li\u003e\r\n                                \u003c\/ul\u003e","brand":"INSL-X","offers":[{"title":"Gallon \/ AQ040009F-01","offer_id":46085014618261,"sku":"AQ040009F-01","price":61.31,"currency_code":"CAD","in_stock":true},{"title":"Quart \/ AQ040009F-04","offer_id":46085014651029,"sku":"AQ040009F-04","price":30.59,"currency_code":"CAD","in_stock":true},{"title":"5 Gallon \/ AQ040009F-05","offer_id":46085014683797,"sku":"AQ040009F-05","price":258.65,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0529\/6550\/7221\/files\/image_197x193.content_en_CA_a21e4e83-655f-4eb7-bfdb-5e86360d4562.png?v=1749483651"},{"product_id":"stix-waterborne-bonding-primer-sxa-110","title":"Stix® Waterborne Bonding Primer SXA-110","description":"\u003ch2\u003eDetails\u003c\/h2\u003e\r\n                            \u003cp\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cb\u003eAvailable Colours:\u003c\/b\u003e White\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eSheen (or Gloss):\u003c\/b\u003e Primer\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eCleanup:\u003c\/b\u003e Soap and Water\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eResin Type:\u003c\/b\u003e Acrylic Urethane\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eRecommended Use:\u003c\/b\u003e Interior, Exterior\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eMPI Rating:\u003c\/b\u003e \u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eVOC Range:\u003c\/b\u003e \u0026lt; 100 g\/L\u003c\/li\u003e\n\u003c\/ul\u003e                                \r\n                            \u003ch2\u003eFeatures\u003c\/h2\u003e\r\n                            \u003cp\u003ePremium-quality, acrylic-urethane primer with unparalleled adhesion to the most challenging surfaces, including glossy tile, PVC, vinyl, plastic, glass, glazed block, glossy paint, pre-coated siding, fibreglass, and galvanized metals.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eBonds to hard-to-coat surfaces\u003c\/li\u003e\n\u003cli\u003eCures in temperatures as low as 2 °C\u003c\/li\u003e\n\u003cli\u003eCreates an extremely hard film\u003c\/li\u003e\n\u003cli\u003eExcellent enamel holdout\u003c\/li\u003e\n\u003cli\u003eCan be top coated with almost any product\u003c\/li\u003e\n\u003cli\u003eView the \u003ca href=\"https:\/\/media.benjaminmoore.com\/WebServices\/prod\/FinalProductAssets\/production\/SellSheets\/INSL_X_STIX_SellSheet_BF.pdf\"\u003esell sheet\u003c\/a\u003e for more information\u003c\/li\u003e\n\u003c\/ul\u003e\r\n                            \u003ch2\u003eData Sheets\u003c\/h2\u003e\r\n                                \u003ch3\u003eSDS\u003c\/h3\u003e\r\n                                \u003cul\u003e\r\n                                        \u003cli\u003e\u003ca href=\"https:\/\/media.benjaminmoore.com\/WebServices\/prod\/assets\/production\/datasheets\/MSDS_SXA1100\/SXA-1100F_SDS_EN.pdf\" target=\"_blank\" rel=\"noopener noreferrer\"\u003eSDS SXA-1100F (CA English)\u003c\/a\u003e\u003c\/li\u003e\r\n                                \u003c\/ul\u003e\r\n                                \u003ch3\u003eTDS\u003c\/h3\u003e\r\n                                \u003cul\u003e\r\n                                        \u003cli\u003e\u003ca href=\"https:\/\/media.benjaminmoore.com\/WebServices\/prod\/assets\/production\/datasheets\/TDS_SXA-110\/SXA110_TDS_CE.pdf\" target=\"_blank\" rel=\"noopener noreferrer\"\u003eTDS SXA-110 (CA English)\u003c\/a\u003e\u003c\/li\u003e\r\n                                \u003c\/ul\u003e","brand":"INSL-X","offers":[{"title":"Gallon \/ SXA11009F-01","offer_id":46085018943637,"sku":"SXA11009F-01","price":85.2,"currency_code":"CAD","in_stock":true},{"title":"Quart \/ SXA11009F-04","offer_id":46085018976405,"sku":"SXA11009F-04","price":30.33,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0529\/6550\/7221\/files\/image_197x193.content_en_CA_0e39b318-489d-4ce2-80d6-924cc9b33cb8.png?v=1749483774"},{"product_id":"drywall-primer-k265","title":"Drywall Primer K265","description":"\u003ch2\u003eDetails\u003c\/h2\u003e\r\n                            \u003cp\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cb\u003eAvailable Colours:\u003c\/b\u003e White\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eSheen (or Gloss):\u003c\/b\u003e Primer\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eCleanup:\u003c\/b\u003e Soap and Water\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eResin Type:\u003c\/b\u003e Acrylic\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eRecommended Use:\u003c\/b\u003e Interior\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eMPI Rating:\u003c\/b\u003e 50\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eVOC Range:\u003c\/b\u003e \u0026lt; 50 g\/L\u003c\/li\u003e\n\u003c\/ul\u003e                                \r\n                            \u003ch2\u003eFeatures\u003c\/h2\u003e\r\n                            \u003cp\u003eA quick-drying, acrylic latex that is designed for new or previously painted drywall and is easy to apply.\t\u003cbr\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eExcellent sealing and holdout\u003c\/li\u003e\n\u003cli\u003eHigh-hiding\u003c\/li\u003e\n\u003cli\u003eQuick-drying\u003c\/li\u003e\n\u003cli\u003eView the \u003ca href=\"https:\/\/media.benjaminmoore.com\/WebServices\/prod\/FinalProductAssets\/production\/SellSheets\/BM_Fast_Sanding_Drywall_Primer_SellSheet_BF.pdf\"\u003esell sheet\u003c\/a\u003e for more information\u003c\/li\u003e\n\u003c\/ul\u003e\r\n                            \u003ch2\u003eData Sheets\u003c\/h2\u003e\r\n                                \u003ch3\u003eSDS\u003c\/h3\u003e\r\n                                \u003cul\u003e\r\n                                        \u003cli\u003e\u003ca href=\"https:\/\/media.benjaminmoore.com\/WebServices\/prod\/assets\/production\/datasheets\/MSDS_0265\/K26500_SDS_EN.pdf\" target=\"_blank\" rel=\"noopener noreferrer\"\u003eSDS K265-00 (CA English)\u003c\/a\u003e\u003c\/li\u003e\r\n                                \u003c\/ul\u003e\r\n                                \u003ch3\u003eTDS\u003c\/h3\u003e\r\n                                \u003cul\u003e\r\n                                        \u003cli\u003e\u003ca href=\"https:\/\/media.benjaminmoore.com\/WebServices\/prod\/assets\/production\/datasheets\/TDS_0265\/K265_TDS_CE.pdf\" target=\"_blank\" rel=\"noopener noreferrer\"\u003eTDS K265 (CA English)\u003c\/a\u003e\u003c\/li\u003e\r\n                                \u003c\/ul\u003e","brand":"Benjamin Moore","offers":[{"title":"Gallon \/ K26500-001","offer_id":46085016125589,"sku":"K26500-001","price":36.0,"currency_code":"CAD","in_stock":true},{"title":"5 Gallon \/ K26500-005","offer_id":46085016158357,"sku":"K26500-005","price":150.81,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0529\/6550\/7221\/files\/image_197x193.content_en_CA_cd1257e0-321d-4b50-aede-8341b56609b4.png?v=1749483694"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0529\/6550\/7221\/collections\/benjamin-moore-primer.jpg?v=1749487709","url":"https:\/\/www.houseofpaint.net\/collections\/primer.oembed","provider":"McPhillips Street Paint","version":"1.0","type":"link"}